TERRAMAR HUNTING LOGO

Our client Terramar Sports, a famous Montreal-based outdoor clothing company, was so pleased after two rounds of design projects with RSC that they hit us up a third time to help launch their Hunting product line.

Established in 1971, Terramar earned its reputation by sticking to its original mission: to relentlessly pursue quality, innovation, and performance using the highest performing technical fabrics. We had to design a sub brand logo that retained the brand’s high tech, high quality image, as well as convey a new identity within the brand.

Our creative journey began by examining the “Terra Man”, Terramar’s main logo, which depicts this brand’s image in a yellow-to-red blended color scheme.  We needed to retain this personality and build upon it.

To the client’s delight, we came up with a sub brand logo depicting deer antlers in the same color scheme similar to its forebear, the “Terra Man,” with the word “Hunting” written beneath it. RSC carried this logo over into its brochure design and clothing tags.

Projects one, two, and three down.  Project four, bring it!

SERVICES RENDERED

Logo Design, Brand Strategy, Brochure design, Label Design

TERRAMAR HUNTING LOGO

Our client Terramar Sports, a famous Montreal-based outdoor clothing company, was so pleased after two rounds of design projects with RSC that they hit us up a third time to help launch their Hunting product line.

Established in 1971, Terramar earned its reputation by sticking to its original mission: to relentlessly pursue quality, innovation, and performance using the highest performing technical fabrics. We had to design a sub brand logo that retained the brand’s high tech, high quality image, as well as convey a new identity within the brand.

Our creative journey began by examining the “Terra Man”, Terramar’s main logo, which depicts this brand’s image in a yellow-to-red blended color scheme.  We needed to retain this personality and build upon it.

To the client’s delight, we came up with a sub brand logo depicting deer antlers in the same color scheme similar to its forebear, the “Terra Man,” with the word “Hunting” written beneath it. RSC carried this logo over into its brochure design and clothing tags.

Projects one, two, and three down.  Project four, bring it!

SERVICES RENDERED

Logo Design, Brand Strategy, Brochure design